Published on January 24th, 2023 | by Adrian Gunning
No Stress, Just Press – Cricut Launches Cricut EasyPress 3 and Cricut EasyPress Mini Zen Blue For Fast Pro-Quality Heat Transfers
Cricut, (“Cricut”) (NASDAQ: CRCT), the creative technology company that makes smart cutting machines that work with an easy-to-use app to help you design and personalise almost anything, today announced the Australian availability of two new innovative products; Cricut EasyPress™ 3 and Cricut EasyPress™ Mini Zen Blue. Merging commercial power with an attractive, home-friendly design, the new heat press products are designed to make every type of heat transfer project quick, easy, and long lasting. From personalising jumpers, hats, bags and more for family and friends, to starting a customisation side hustle or a small business, the latest from Cricut delivers a high-quality, professional result every time.
Cricut EasyPress™ 3 brings together the speed of a heat press, the convenience of an iron, and the simplicity of the Cricut Heat app, for perfect transfers every time. Press without guesswork, and get fast, easy transfers, and long-lasting results, wash after wash. Available in two sizes, a versatile 9×9” and 12×10”, with a ceramic-coated plate for edge-to-edge even heating, it works for all projects small or large, from kids clothing, home décor and paper crafts to adult clothing, tote bags and even wall art.
Mini but mighty, the Cricut EasyPress™ Mini provides high-impact heat-transfer results, whether it’s a uniquely shaped object or an extra-small project, including shoes, stuffed animals, and more. Its compact design easily curves with contours, gets between buttons, and even squeezes into seams. Three heat settings are all you need for every heat transfer project, including Infusible Ink™ projects.
To complement the new heat press range, Cricut has also developed a seamless experience for creators with the all-new Cricut Heat™ app for iOS and Android. It completely removes any time or temperature guesswork, to ensure pro-quality transfers every press. Cricut Heat app covers information on nearly every heat press project possible. The free and interactive app guides you with lists of supplies needed for your project, lets you set the perfect temperature and time settings, and tells you exactly how to press your project. While the app will work for all Cricut heat projects, the new Cricut EasyPress™ 3 and Cricut Hat Press feature Bluetooth compatibility allowing them to connect directly to the app.
Cricut EasyPress™ 3
Your favourite Cricut heat press just got smarter. Use Cricut EasyPress™ 3 with the companion Cricut Heat app to send ideal time and temperature settings in a tap, plus get step-by-step instructions for every project. Flawless Heat Transfers Made Even Easier with Cricut EasyPress™ 3. Bringing together the speed of a heat press, the convenience of an iron, and simplicity with the Cricut Heat app. Press without the guesswork, and get fast, easy transfers. Simply send ideal time and temperature settings through Bluetooth® connection via the Cricut Heat app. Follow on-screen, step-by-step prompts that guide you at every turn. The ceramic-coated heat plate reaches temperatures up to 205ºC (400ºF) of dry, edge-to-edge heat. Enjoy a worry-free experience with safety features like an insulated safety base & auto-off. It’s compact, easy to store, and compatible with major brands of iron-on (HTV), Infusible Ink & sublimation products. A perfect complement to Cricut cutting machines. NB. The Cricut EasyPress 3 will not function until activated with Cricut Heat app and compatible internet-connected mobile device.
Cricut EasyPress™ 3 Features:
- 9in x 9in (22.5cm x 22.5cm) size ideal for basic T-shirts, tote bags, pillows, and more
- 12 in x 10 in (30 cm x 25 cm) size ideal for sweatshirts, banners, blankets & more
- Connects to Cricut Heat™ app via Bluetooth® connection
- Precise temperature control up to 205°C (405℉)
- Advanced heat plate design with ceramic-coated surface
- Compatible with major brands of iron-on (HTV), Infusible Ink™ and sublimation products
Cricut EasyPress Mini™ Zen Blue
Mini but mighty! Bring on the unusual objects and projects with Cricut EasyPress Mini™. Now you can get high-impact heat-transfer results in a thoughtful, compact design. Whether it’s a uniquely shaped object or an extra-small project, including shoes, stuffed animals, and more, you’ll have what it takes to make a successful transfer. Easily curve with contours, get between buttons, and even squeeze into seams. Three heat settings are all you need for every heat transfer project, including Infusible Ink™ projects. An insulated base and an auto-off feature are safety features you’ll love. Plus it’s lightweight, portable, and easy to store. Works with major brands of iron-on (HTV), Infusible Ink™ & sublimation products. It’s a perfect complement to any Cricut cutting machine or larger Cricut heat press.
- Compact size ideal for unusually small or unique heat transfer projects
- Customise unusual projects like shoes and stuffed animals
- Ceramic-coated heat plate for dry, even, edge-to-edge heat
- 3 heat settings for every project
- Insulated Safety Base and auto-shutoff feature
- Precision tip for added control and accuracy
- Lightweight, portable, easy to store
- Effortlessly glides over uneven surfaces
- A perfect complement to Cricut® smart cutting machines and larger Cricut® heat presses
Cricut Heat™ app
Get ideal time and temperature settings for virtually any heat transfer (HTV) project – and send them right to your press in a tap – with this companion app for Cricut EasyPress® 3 and Cricut Hat Press™ smart heat press. Just select the type of material as well as the blank you’re working with, and the app customises step-by-step instructions to give you the best possible results for your materials. From transferring iron-on designs to cotton tees to custom pro-level hats and everything in between, the Cricut Heat™ app has you covered at every step – from a thorough supply list to the correct stacking order, to the big reveal. Existing members can sign in using their Cricut ID to set up and activate the press.
- Customised instructions for your project – from preheat to post-press peel to the big reveal!
- Optimised time & temperature settings for virtually any heat-transfer project
- Auto-saves last 3 settings for quick access
- Convenient supply lists
- Custom settings option
- In-app notifications for one-tap firmware updates
- Connects to existing Cricut ID
- Includes in-app Cricut EasyPress 3 and Cricut Hat Press User Guide
- Help links & videos, right from the app
Availability and pricing
The Cricut EasyPress 3 and Cricut EasyPress Mini Zen Blue will be exclusively available from Spotlight Stores from 1st February 2023.
- Cricut EasyPress 3 – 12×10” | RRP $429
- Cricut EasyPress 3 – 9×9” | RRP $329
- Cricut EasyPress Mini Zen Blue | RRP $129
From March 2023, the Cricut EasyPress 3 and Cricut EasyPress Mini Zen Blue will be available from leading retailers including Harvey Norman, Big W and Officeworks.