Epson reinforces SOHO productivity with EcoTank ET 2920 and ET 4900
Epson today highlighted the growing importance of cartridge‑free printing in the small office and home office (SOHO) segment, launching the EcoTank ET‑2920 and EcoTank ET‑4900 as compelling alternatives to entry‑level laser and traditional cartridge‑based printers.

Designed for modern hybrid work, both models deliver ultra‑low running costs, minimal maintenance and dependable everyday performance.
Epson EcoTank printers redefine printing economics by replacing cartridges with high‑capacity, refillable ink tanks. Each EcoTank printer comes with enough ink to print thousands of pages, significantly reducing the need to purchase replacement supplies and saving up to 90% on printing costs¹.
This approach offers clear advantages over both entry‑level laser and cartridge‑based ink models:
Ultra‑low cost per page
- Includes enough ink to print thousands of pages right out of the box
- Avoids expensive toner replacements and drum maintenance typical of laser printers
- Far lower cost per page than standard cartridge devices
Fewer interruptions, greater productivity
- Reduced need for consumable replacements minimises downtime
- Ideal for SOHO users without dedicated IT support
Reduced waste and energy use
- Cartridge‑free design significantly reduces plastic waste
- Lower power consumption compared to many laser printers
Compact and quiet operation
- No heat‑based printing means quieter performance
- Smaller footprint suited to home offices and shared workspaces
The ET‑2920 is designed for home office users and micro‑businesses looking for affordability and reliability.
Key features:
- Print, scan, copy
- Print speed – 11 pages per minute black² and white, 6 pages in colour²
- Number of printed pages out of the box – 3,600³ black / 6,500³ colour
- Cartridge‑free system with ultra‑low running costs
- Wireless connectivity
- Compact, easy‑to‑use design
- Ideal for home offices, students and freelancers with moderate print needs
The ET‑4900 expands on EcoTank’s core strengths with productivity features suited for busier SOHO environments.
Key features:
- Print, scan, copy plus fax
- Automatic document feeder (ADF) for multi‑page workflows
- Print speed – 11 pages per minute black² and white, 6 pages in colour²
- Number of printed pages out of the box – 3,600³ black / 6,500³ colour
- Wi‑Fi and Ethernet connectivity
- Enhanced efficiency for document handling
- Ideal for small businesses needing higher productivity, multi‑page scanning and office‑level functionality
As hybrid work continues to evolve, Epson EcoTank printers provide a future‑ready solution by offering:
- Predictable and low operating costs
- Minimal maintenance and downtime
- Scalable performance to match business growth
Phil Daidone, Senior Product Manager, Epson Australia, said, “In the SOHO space customers are increasingly frustrated with the ongoing cost and maintenance associated with both entry‑level laser printers and traditional cartridge models. With EcoTank, we’ve fundamentally changed that experience delivering ultra‑low running costs, fewer interruptions and a simpler, more reliable way to print.

The ET‑2920 is perfect for users who want an easy, low‑cost solution for everyday printing, while the ET‑4900 adds the productivity features small businesses need to operate more efficiently as they grow. Together, they offer a smarter, more economical alternative for today’s hybrid work environment.”
The EcoTank ET‑2920 and ET‑4900 demonstrate Epson’s commitment to delivering practical, high‑value solutions for SOHO users. By eliminating cartridges and reducing total cost of ownership, these models outperform entry‑level laser and cartridge printers where it matters most – cost, convenience and reliability.
The Epson EcoTank ET-2920 (RRP $479) and ET-4900 (RRP $499) are now available at www.epson.com.au and through retail stores nationwide.
¹Actual savings and costs will vary considerably based on print tasks, print volumes and usage conditions.
Savings and cost per ISO page are based on the cost of replacement ink bottles and the cost of enough standard cartridges to achieve the total page yields of the bottles using the RRP (AUD) and yields for Epson standard-capacity ink cartridges for similarly featured Epson consumer inkjet printers as of May 2026.
²Black and colour print speeds are measured in accordance with ISO/IEC 24734. Actual print times will vary based on system configuration, software, and page complexity.
For more information, visit www.epson.com/iso-print-speeds
³Included ink bottle yields based on the ISO/IEC 24712 pattern with Epson’s methodology. Actual ink yields will vary considerably for reasons including images printed, print settings, temperature and humidity. Yields may be lower when printing infrequently or predominantly with one ink colour. All ink colours are used for printing and printer maintenance, and all colours must be available for printing so an additional black (K) bottle may be required to reach stated colour (C, M, Y) yields. For more information, visit www.epson.com/inkinfo
About Epson, Epson Australia and Epson New Zealand
Epson is a technology innovation and engineering company whose philosophy of efficient, compact, and precise innovation enriches lives and helps create a better world. The company uses technology and engineering ability to implement real-world solutions in precision innovation, industrial & robotics, office & home printing, and visual & lifestyle.
Led by the Japan-based Seiko Epson Corporation, the worldwide Epson Group generates annual sales of more than JPY 1.3 trillion.
Epson Australia offers an extensive array of award-winning image capture and image output products for the commercial, industrial, consumer, business, photography and graphic arts markets, and is also a leading supplier of value-added point-of-sale (POS) solutions for the retail market. Epson is the market leader in Australia and worldwide in sales of projectors for the home, office and education. Established in 1983, Epson Australia is headquartered in North Sydney and is a subsidiary of the Epson Group headquartered in Japan.
Epson New Zealand offers an extensive array of award-winning image capture and image output products for the commercial, industrial, consumer, business, photography and graphic arts markets, and is also a leading supplier of value-added point-of-sale (POS) solutions for the retail market. Epson is a market leader in New Zealand, Australia and worldwide in sales of projectors for the home, office and education. Epson New Zealand is headquartered in Auckland and is a branch of Epson Australia Pty Ltd, a subsidiary of the Epson Group headquartered in Japan.
www.epson.co.nz


