New Phone App for 4yo Up Developed By Big Foot Toys Featuring Remarkably Lifelike 3D Graphics, Animation and Sensory Technology Brings Interactive Fun to an Adorable Plush Playmate 

Mobile entertainment meets the world of toys like never before with Zimmiz^®, a new app from Big Foot Toys featuring irresistible, customised aliens, who’ve crashed landed on Earth in search of friendship.

Bringing the Zimmiz^® App to life is the specially-designed plush toy featuring a snug pocket to securely house your iPhone or iPod – as the children embark on a fun and interactive adventure with their new Zimmi^™ pal. The soft plush “suit” also features pose-able hands and antennas, and an ergonomically designed sleeve on its back to carry Zimmi^™ with.

“Children today gravitate to smart phones and tablets as much as they do to their favourite teddy bear,” said Rowan Isaacs, Marketing Director and Co-inventor of Zimmiz^®.  “Zimmiz^® represents the best of both worlds.  It brings play to vivid life – and sets the stage for meaningful and rewarding experiences that go far beyond those of traditional toys.”

Like any young friend, Zimmiz^® shows a range of playful emotions and reactions to the constantly-shifting stimuli it encounters – the app includes more than 300 animations and random actions for endlessly unpredictable and amusing interactive fun. Zimmiz^® laughs when tickled, forgets to cover his mouth when he sneezes, closes his eyes when he gets tired, becomes annoyed when poked, blows bubbles with gum, sings, repeats, fogs up the screen, chokes on his food, burps and even…farts! When Zimmiz^® is dropped, held upside down or given a little shake, he may laugh, get dizzy, or, worse, get sick, uh oh. Children gain access to a whole range of cool games too – they can make their Zimmi^™ entirely their own by customising its eyes and skin colour as well as the shape of its nose, lips, teeth and signature birthmark with millions of possible combinations.

Developed by a team led by David Smith, an animator for the blockbuster film, Happy Feet, Zimmiz^® utilises television-quality animation and proprietary foneface^™ technology to depict highly-detailed emotions and movements. Powered by stunning sensory technology and high-quality 3D animation, Zimmiz^® can be angelic or mischievous (probably like the child who cares for it!), but always endearing, with wide-open sparkling eyes and chubby cheeks that light up the screen with incredibly lifelike facial expressions.

Designed for Earthlings ages 4 and up, Zimmiz^® is now making its planetary debut for iPhone and iPad on the App Store free of charge. An Android version of the new app will follow next year. The Green Zimmiz^® plush toy retails for $24.95 and is available for purchase from leading toy stores and www.planetzimmi.com . Baby Zimmi^™ (pink), Girl Scouts (red) and Soldier Boy (blue) Zimmiz^® will be available early 2013.

About Big Foot Toys

Big Foot Toys is focused on producing exciting new brands and concepts that use smart phone technologies to enhance the experience of traditional toys. Big Foot’s new Zimmiz^®brand represents the company’s first foray into this space. The company expects to launch a number of other exciting applications based on the foneface^™ technology underlying Zimmiz^®. Company founders, Adam Geha and Spiro Dimitriou, have worked on projects with some of the world’s largest toy companies such as Hasbro and MGA. Their toy inventions have been featured on TV in the U.S. and UK, including in cameos on Good Morning America and Big Brother.

For more information on Big Foot Toys’ Zimmiz^®, please visit www.planetzimmi.com, “like” Zimmiz^® at Facebook.com/planetzimmi, follow Zimmiz^® at Twitter.com/planetzimmi or view their YouTube channel at http://www.youtube.com/PlanetZimmi