Published on October 24th, 2019 | by Adrian Gunning
TCL Enters Australian Smartphone Market With TCL PLEX
TCL Communication has announced the TCL PLEX, the first TCL-branded smartphone to enter Australia, is available from today at JB Hi-Fi. Initially unveiled at IFA 2019, the TCL PLEX extends the brands renowned display expertise into the first of what will grow to become a family of smartphones.
Embodying the brand’s ‘Display Greatness’ philosophy to leverage its extensive display heritage, the TCL PLEX smartphone uses display technology from TCL sister company, CSOT, and features the company’s Dotch™ display. Featuring TCL NXTVISION™, a proprietary advanced display optimisation and camera technology, you can see your screen come to life with enriched colour, clarity and contrast enhancement in real-time.
“The TCL PLEX offers Aussie consumers excellence in display technology, camera and design, and it is pleasing to be launching such a well-specified phone into Australia so close to its initial unveiling at IFA this year. With Australians consuming more video content than ever before, the TCL PLEX will be the cinema in their pocket that they can rely on, thanks to TCL’s legacy in display technology,” said Sam Skontos, VP & Regional Managing Director South East Asia & Pacific, TCL Communication.
Cutting-Edge Display for Cinematic Viewing
Visuals come to life on the TCL PLEX thanks to NXTVISION, which includes a dedicated display engine with an advanced processor. 6-axis colour enhancement makes for vivid and realistic images, while edges are honed with 2D edge enhancement for sharper pictures and visual contrasts are made more striking without being over-exposed with targeted contrast enhancement. With an SDR to HDR real-time conversion feature, the TCL PLEX offers a HDR-like video enhancement with increased contrast, amplified colour, brighter highlights and darker shadows.
Featuring an in-house 6.53-inch FHD+ TCL Dotch™ Display with 90 percent screen-to-body ratio and a discreet front camera, as well as a Qualcomm® Snapdragon™ processor, you can now enjoy more screen and afford an exceptional entertainment experience.
With so much time spent on smartphones, it is imperative to protect your eyes from strain and ensure the best display clarity constantly. The TCL PLEX does just that with ‘Adaptive Tone’, ‘Reading Mode’ and ‘Eye Comfort Mode’. ‘Adaptive Tone’ automatically adapts display brightness and adjusts colour temperature so you get the best viewing experience in any condition. ‘Reading Mode’ offers a paper-like reading experience and allows you to select a list of frequently used apps where this mode can apply automatically on startup. ‘Eye Comfort Mode’ reduces eyestrain by removing 66% of harmful blue light emitted from the screen.
A Hub At Your Hands – Control and Connect
Share your music or podcasts with friends has never been easier than with the TCL PLEX. Connect up to four Bluetooth speakers to amplify your Bluetooth experience or pair with up to four Bluetooth headphones to multi-share music with your friends with the Super Bluetooth multi-streaming audio solution.
Seamlessly control selected TCL smart TVs with your smartphone with full integration through T-Cast, so you never have to reach out to find the remote again. ‘TV Remote Control’ allows you to control your TV with your smartphone via touchscreen or voice commands. ‘Content Casting’ lets you to cast videos, pictures and music to your TV.
Impressive low-light photography capability
The TCL PLEX is equipped with a triple camera setup, including a main camera that utilises a 48MP ultra high-res Sony sensor with 4k recording function and a separate dedicated video camera with an industry-leading 2MP 2.9μm big pixel low-light sensor. The TCL PLEX has the capability to integrate auto-brightness, denoising, super resolution, HDR and more into a single AI model in the camera’s auto mode. This results in a night shot capability of up to three times brighter in the darkest environments. Users may also choose to up-level the night photography experience with a dedicated ‘Super Night Mode’, producing exceptionally detailed images that have greater definition, clarity and colour in the dark.
A 16MP 123° super wide-angle camera allows users to capture four times the content in a single shot so they can pack more details into their images in any environment. For those who prefer to slow things down, the TCL PLEX has a flagship-level slow motion feature capable of shooting 960fps super slow-motion HD videos, even in nighttime conditions. Smart video recording detects and tracks moving subjects, automatically zooming and stabilising the capture to keep your subject sharp at all times. The 24MP front camera is made possible by a 4-in-1 big pixel technology that combines four pixels into one during image capture.
Designed and detailed to deliver
Form and function meet in TCL UI. Clean and visually engaging, its interface makes it easy to navigate, customise settings, organise apps and manage photos. Further personalise your smartphone with ‘Smart Panel’ that adapts to your navigation habits, so going through the different functions will be a breeze. Shortcuts to preferred shooting modes can be selected in camera quick access. You can also customise the ‘Smart Key’ in 3 convenient ways – single, double and long press to access various mobile apps or commonly used features.
Battery life is often at the core of every smartphone experience. The TCL PLEX also supports Qualcomm’s quick charge feature, delivering a half-charge in just 32 minutes.
Be dazzled by the TCL PLEX’s understated charm at every angle with its next-level compact, distinctive and premium design. Its slim, compact frame comes with a dual-side curved glossy glass body and 3D holographic finish so the phone always feels premium in-hand. The TCL PLEX comes in two nature-inspired colors – Obsidian Black & Opal White – created using innovative nano-laser etching technology and nano-vacuum coating for a futuristic shine that’s ahead of the curve.
The TCL PLEX is available now in Obsidian Black and Opal White in Australia at JB Hi-Fi with a recommended retail price of A$499.
You can find more information here: https://www.tclmobile.com.au/products/tcl-plex/