iOS Hardware & Accessories

Published on April 14th, 2014 | by admin

LifeProof announces first waterproof cases for iPad mini with Retina display and iPad Air in Australia

nüüd and frē cases offer four-proof protection with sleek design

Sydney, Australia – 14, April, 2014 – LifeProof, the award-winning maker of all-protective, everyday cases for smartphones and tablets, today announced the availability of nüüd and frē, the first waterproof cases for the iPad mini with Retina display and the frē for iPad Air.

LifeProof provides the utmost security from daily hazards for both the iPad mini with Retina display and the iPad Air. The renowned designs feature four-proof protection – waterproof, drop proof, dirt proof and snow proof – from dunks, dives and other dangers, helping the device to withstand submersion in up to 2 metres of water for up to an hour and drops as high as 1.2 metres.

Setting the LifeProof nüüd and frē apart even further is the unique ecosystem of accessories available. A removable shoulder strap is included for hands-free carrying and LifeProof offers both nüüd and frē-compatible accessories, including a screen cover that doubles as a stand, a floating LifeJacket and a mounting cradle. The accessories let users take their iPad even further and are available soon.

“We are delighted to announce that LifeProof now offers cases for the complete iPad range. We’re happy to deliver one of the most highly engineered and versatile waterproof cases available, that our customers have been eagerly awaiting,” said Steve Nisbet, Managing Director of OtterBox Asia Pacific. “The cases are designed to protect and maximise the use of all the features the devices are known for including the high-quality resolution of the iPad mini with Retina and the sleek design of the iPad Air.”

LifeProof nüüd is the first waterproof case without a built-in screen protector. It features a patent-pending screenless technology that forms a waterproof seal between the case and device touch screen to deliver protection while maintaining perfect clarity and touch. An optional self-adhering screen guard is included to help provide additional protection from scratches.

LifeProof frē fully encases the iPad mini with Retina display and contains a thin, transparent film over the display that seals against water, dirt and dust while still allowing users full interaction with the touch screen.

The LifeProof nüüd and frē iPad mini with Retina display and the frē for iPad Air cases were designed to complement every feature and function of the device, including speakers, volume controls, touch screen and cameras. All LifeProof cases have gone through independent lab testing to meet military standards for shock and impact protection with an IP68 rating against water and dirt intrusion.

LifeProof nüüd and frē for iPad mini with Retina display and the frē for iPad Air are now available in black and white at and selected retailers. The recommended retail price of LifeProof nüüd for iPad mini with Retina display is available for $129.95 and the frē for the iPad mini with Retina display and iPad Air retails for $109.95 and $119.95 respectively.

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