UBISOFT ANNOUNCES A MAJOR ORGANIZATIONAL, OPERATIONAL AND PORTFOLIO RESET

Ubisoft has revealed a sweeping transformation designed to regain creative leadership, improve agility and stabilize long‑term growth. The company cites a tougher, more selective AAA market and rising development costs as key drivers behind the reset.

Five New Creative Houses
Ubisoft is shifting to a decentralized structure built around five genre‑focused Creative Houses, each owning full responsibility for development, publishing and financial performance:

CH1: Assassin’s Creed, Far Cry, Rainbow Six
CH2: Competitive/co‑op shooters (The Division, Ghost Recon, Splinter Cell)
CH3: Live service titles (For Honor, The Crew, Riders Republic, Skull & Bones)
CH4: Fantasy and narrative worlds (Anno, Rayman, Prince of Persia, Beyond Good & Evil)
CH5: Casual and family‑friendly games (Just Dance, Hungry Shark, Uno)

Four new IPs are also in development, including March of Giants. A streamlined HQ, unified Creative Network and Core Services will support the new structure. Ubisoft will also return to five days on‑site to boost collaboration.

Portfolio Cuts and Delays
A full pipeline review led to:

Six cancellations, including Prince of Persia: The Sands of Time remake and four unannounced projects.
Seven games delayed to meet higher quality standards.
A fully revised three‑year roadmap focused on Open World Adventures and GaaS‑native experiences.

Cost Reductions and Studio Closures
Ubisoft is accelerating its cost‑cutting program, targeting €500 million in total fixed‑cost reductions since FY2022–23. This includes studio closures in Halifax and Stockholm, restructures at Abu Dhabi, RedLynx and Massive and stricter hiring controls.

Financial Impact
The reset significantly affects short‑term performance:

FY2025–26 net bookings expected at €1.5 billion
Non‑IFRS EBIT around –€1 billion
Free cash flow between –€400m and –€500m

Ubisoft says the reset is essential to rebuild focus, strengthen its biggest brands and position the company for long‑term creative and financial recovery.