Sydney, Australia, September 5 2008 \u2013 Global technology innovators ASUS and Intel will be the major centrepieces at The Ultimate Men\u2019s Runway Show as part of this year\u2019s 30 Days of Fashion & Beauty.<\/p>\n
The first large-scale, menswear only show ever to be staged in Australia, The Ultimate Men\u2019s Runway Show will parade local and international designers. Complementing this great fashion spectacle, the show will also incorporate the latest in computing from ASUS and Intel, highlighting the quintessential man of style on-the-go.<\/p>\n
Showcasing nine major fashion brands, top designers will join forces with the leading ACP Magazines male mastheads in the country, Men\u2019s Style, FHM and Ralph. Selected notebooks from ASUS \u2013 powered by Intel processor technology \u2013 that embody elegance and represent fashion without forgoing functionality will be introduced by high profile personalities at the exclusive event including:<\/p>\n
– VX3 (Men\u2019s Style) \u2013 Take computing for a digital sports drive with the ASUS Lamborghini VX3 notebook and feel high power performance.<\/p>\n
– U6V (FHM) \u2013 A marvellous jewel with stunning high shine and shimmer, the ASUS U6V is ideal for the on-the-go style star.<\/p>\n
– M50 (Ralph) \u2013 Experience entertainment like never before on the ASUS M50 multimedia notebook with revolutionary digital technology.<\/p>\n
The event so far has also attracted a large gathering of male models at the casting call eager to take part in the show. Taking a shot at fame in the male modelling world, a horde of hot, young guys turned out at the auditions with only 50 shortlisted \u2013 with only 30 to be chosen. Click here to view the video of The Ultimate Men\u2019s Runway Show model casting call.<\/p>\n
Carmen Li, Marketing Manager of ASUS Australia, said, \u201cASUS is thrilled to support this groundbreaking show and very excited to become part of Australian men\u2019s fashion history. The Ultimate Men\u2019s Runway Show is a premier fashion event during the 30 Days of Fashion & Beauty calendar and ASUS is proud to be affiliated with Australia\u2019s leading men\u2019s lifestyle publications.\u201d<\/p>\n
\u201cTogether, Intel and ASUS are recognised for bringing sophistication, style and performance in mobile. We are pleased to be participating in such a grand event and to be associated with such a range of premium fashion and lifestyle brands,\u201d added Daniel Anderson, Joint Marketing Programs Manager of Intel Australia and New Zealand.<\/p>\n
The Ultimate Men\u2019s Runway Show (presented by ASUS, powered by Intel) is an invitation-only event and will be held on Tuesday, 9 September 2008 from 6.30pm at CarriageWorks, Sydney\u2019s home for contemporary arts housed in the old Eveleigh Rail Yards.<\/p>\n
About ASUS Sydney, Australia, September 5 2008 \u2013 Global technology innovators ASUS and Intel will be the major centrepieces at The Ultimate Men\u2019s Runway Show as part of this year\u2019s 30 Days of Fashion & Beauty. The first large-scale, menswear only show ever to be staged in Australia, The Ultimate Men\u2019s Runway Show will parade local and<\/p>\n
\nASUS is a leading company in the new digital era. With a global staff of more than 8,000 and a world-class R&D design team, the company\u2019s turnover for 2007 was 6.9 billion US dollars. ASUS ranks among the top 10 IT companies in BusinessWeek\u2019s \u201cInfoTech 100\u201d and has been on the listing for 11 consecutive years. ASUS was also selected by the Wall Street Journal Asia as No.1 in quality and service in Taiwan. For more information, visit www.asus.com.au<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"