{"id":6218,"date":"2010-05-26T10:09:09","date_gmt":"2010-05-26T00:09:09","guid":{"rendered":"http:\/\/power-up.space\/?p=6218"},"modified":"2010-05-26T10:09:09","modified_gmt":"2010-05-26T00:09:09","slug":"wd-assigns-mascots-to-help-consumers-choose-the-right-hard-drive","status":"publish","type":"post","link":"https:\/\/www.impulsegamer.com\/wordpress\/?p=6218","title":{"rendered":"WD Assigns Mascots to Help Consumers Choose the Right Hard Drive"},"content":{"rendered":"

WD Assigns Mascots to Help Consumers Choose the Right Hard Drive<\/strong><\/span>
\nBrent, Gus and Blake Representing the WD Caviar\u00ae Blue\u2122, WD Caviar\u00ae Green\u2122 and WD Caviar\u00ae Black\u2122 Series of Hard Drives Respectively, Demonstrate Storage Needs with Personality<\/em><\/span><\/p>\n

\"BGB\"<\/p>\n

Actual images of the mascots appearing at CEBIT Australia 2010 are available upon request from Gap Marketing<\/span>
\n\u00a0
\nAustralia \u2013 May 25, 2010<\/strong> \u2013 More than a year ago, WD\u00ae devised the WD Caviar\u00ae Blue\u2122, WD Caviar\u00ae Green\u2122 and WD Caviar\u00ae Black\u2122 hard drive series, designed to help consumers make better informed choices in selecting their digital storage solutions.\u00a0 Now, in Australia and making their first appearance at CEBIT Australia 2010<\/strong>, these hard drives have faces and personalities in the forms of Brent, Gus and Blake. <\/span><\/p>\n

Brent represents the WD Caviar Blue hard drive, which is built for everyday computing.\u00a0 Gus represents the WD Caviar Green hard drive, engineered to be cool, quiet and eco-friendly for reducing carbon footprint and saving our planet earth. Blake represents the WD Caviar Black hard drive, which is built to be fast and powerful for gaming enthusiasts and overclocker fans who want speed at their fingertips.<\/span><\/p>\n

Brent, Gus and Blake are fast gaining popularity and teasing chuckles out of netizens as their animated episodes pick up tens of thousands of views.\u00a0 Following the launch of the trailer episode at last Christmas, the story of Brent continues with his misadventure with his extremely spontaneous girl.\u00a0 In episode three, Gus consults his disk doctor about his non-nature loving girl who is driving him up the wall.\u00a0 And in episode four, Blake is in therapy with his disk doctor and complaining of his girlfriend who is unable to appreciate the victory that he had achieved through his passion in racing.\u00a0\u00a0 They all have something in common.\u00a0 Visit WD\u2019s The Power of Choice website here<\/a> to see Brent, Gus and Blake in action.<\/span><\/p>\n

Together with the launch of episode four, WD introduces the new WD Blue, Green and Black Photo Hunt Contest.\u00a0 This is the 2nd online marketing campaign following the success of the BGB Photo and Digital Art Contest which has just announced the winners in April.\u00a0 Contestants for the Photo Hunt Contest are required to spot all the differences between the two photos before the time runs out.\u00a0 Pit against the clock for a high score and stand a chance to win attractive prizes like Canon EOS 550D digital SLR camera, Apple\u00ae iPad\u2122 64GB with Wi-Fi + 3G, Mac mini 160GB and more. <\/span><\/p>\n

About WD
\n<\/strong>WD, one of the storage industry’s pioneers and long-time leaders, provides products and services for people and organizations that collect, manage and use digital information. The company designs and produces reliable, high-performance hard drives and solid state drives that keep users’ data accessible and secure from loss. Its advanced technologies are configured into applications for client and enterprise computing, embedded systems and consumer electronics, as well as its own consumer storage and media products. <\/span><\/p>\n

WD was founded in 1970. The company’s storage products are marketed to leading OEMs, systems manufacturers, selected resellers and retailers under the Western Digital\u00ae and WD brand names. Visit the Investor section of the company’s Web site (<\/span>www.westerndigital.com<\/span><\/a>) to access a variety of financial and investor information.<\/span><\/p>\n

Western Digital, WD, the WD logo and WD Caviar are registered trademarks of Western Digital Technologies, Inc. in the US and other countries; Black, Green and Blue are trademarks of Western Digital Technologies, Inc.\u00a0 All other trademarks herein are property of their respective owner. As used for storage capacity, one megabyte (MB) = one million bytes, one gigabyte (GB) = one billion bytes, and one terabyte (TB) = one trillion bytes. Total accessible capacity varies depending on operating environment. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

WD Assigns Mascots to Help Consumers Choose the Right Hard Drive Brent, Gus and Blake Representing the WD Caviar\u00ae Blue\u2122, WD Caviar\u00ae Green\u2122 and WD Caviar\u00ae Black\u2122 Series of Hard Drives Respectively, Demonstrate Storage Needs with Personality Actual images of the mascots appearing at CEBIT Australia 2010 are available upon request from Gap Marketing \u00a0<\/p>\n

Read More\u2026<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-6218","post","type-post","status-publish","format-standard","hentry","category-game-news"],"_links":{"self":[{"href":"https:\/\/www.impulsegamer.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts\/6218","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.impulsegamer.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.impulsegamer.com\/wordpress\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.impulsegamer.com\/wordpress\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.impulsegamer.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=6218"}],"version-history":[{"count":1,"href":"https:\/\/www.impulsegamer.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts\/6218\/revisions"}],"predecessor-version":[{"id":6219,"href":"https:\/\/www.impulsegamer.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts\/6218\/revisions\/6219"}],"wp:attachment":[{"href":"https:\/\/www.impulsegamer.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=6218"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.impulsegamer.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=6218"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.impulsegamer.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=6218"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}