{"id":25353,"date":"2012-10-25T19:41:19","date_gmt":"2012-10-25T09:41:19","guid":{"rendered":"http:\/\/power-up.space\/?p=25353"},"modified":"2012-10-25T19:41:19","modified_gmt":"2012-10-25T09:41:19","slug":"emi-music-brand-partnerships-and-huawei-ascend-smartphones-collaborate-with-sevens-sunrise-and-southern-cross-austereo-to-present-two-secret-australian-coldplay-live-events","status":"publish","type":"post","link":"https:\/\/www.impulsegamer.com\/wordpress\/?p=25353","title":{"rendered":"EMI MUSIC BRAND PARTNERSHIPS AND HUAWEI ASCEND SMARTPHONES COLLABORATE WITH SEVEN\u2019S SUNRISE AND SOUTHERN CROSS AUSTEREO TO PRESENT TWO SECRET AUSTRALIAN COLDPLAY LIVE EVENTS"},"content":{"rendered":"

Anticipated to be one of the hottest events in the Australian music calendar, EMI Music Australia<\/strong>, Southern Cross Austereo<\/strong> and Channel Seven\u2019s Sunrise<\/strong> have partnered with Huawei Ascend Smartphones <\/strong>to deliver two intimate performances from global superstars Coldplay<\/strong> in Sydney<\/strong> during the Australian leg of their \u2018Mylo Xyloto\u2019<\/strong> world tour next month.<\/p>\n

Co-inciding the with the release of Coldplay Live 2012 <\/strong>on DVD, CD<\/strong> and Blu-Ray<\/strong> on November 16, Huawei Ascend Smartphones<\/strong> present Coldplay Live<\/strong> at two very exclusive money-can\u2019t-buy \u2018superfan\u2019 Coldplay events, both on Thursday 15th November<\/strong>.<\/p>\n

The first is Sunrise & Huawei Ascend present Coldplay Live<\/strong> at a secret location on Thursday November 15, where fans will get up close and personal as Coldplay perform live for Seven\u2019s Sunrise<\/strong>.\u00a0 As well as being broadcast on Channel Seven, this unique event will stream live from Huawei’s Facebook page<\/a>.<\/p>\n

Fans have a second chance to catch the band later that day at the 2DayFM & Huawei Ascend Smartphones Live Set with Coldplay<\/strong>. Presented in an intimate setting, selected lucky winners will receive a Huawei Ascend Smartphone<\/strong> to record this once in a lifetime experience and share with their friends via social networking.<\/p>\n

For those who miss out, Huawei Ascend Smartphones <\/strong>will be live streaming the performance on their Facebook page at http:\/\/www.facebook.com\/huaweideviceaustralia<\/a> or you can head to 2Day FM’s website at www.2dayfm.com.au<\/a> to watch.<\/p>\n

For a chance to win tickets to see Coldplay at one of these special events, head to http:\/\/www.facebook.com\/huaweideviceaustralia<\/a>, tune into Sydney\u2019s 2Day FM<\/strong> and watch Seven\u2019s Sunrise<\/strong>.
\nNo tickets to either events will be sold.<\/p>\n

Coldplay Live In Sydney<\/strong> with 2Day FM<\/strong> and Sunrise <\/strong>delivers true integration & a highly engaging branded content solution for Huawei Ascend Smartphones<\/strong> with one of the biggest bands in the world.<\/p>\n

Andie Tickner, Head of Brand Partnerships \u2013 EMI Music Australasia<\/strong> said\u2026 \u201cCollaboration at its best.\u00a0 Collectively, EMI, Huawei Ascend & our amazing media partners Sunrise & Southern Cross Austereo, have shared a single vision from the start; deliver the biggest band in the world to an audience of superfans.\u00a0 On 15th November, that vision will be realized as Coldplay perform two secret performances \u2013 no doubt marking a special day for music here in Australia.\u00a0\u00a0 This is truly a beautiful example of how music continues to play such an integral role for brands and fans & how this is only made possible by a collaborative partnership approach\u201d<\/em><\/p>\n

SCA Chief Content Officer Guy Dobson<\/strong> said, \u201cThe coming together of 2DayFM, EMI, Sunrise and Huawei to bring Coldplay closer to Australian audiences with two secret live performances in intimate settings, plus across a multitude of radio, television and digital platforms, is a fine example of true integration from some incredibly savvy partners.\u201d<\/em><\/p>\n

Michael Pell, Sunrise, Executive Producer<\/strong> said, \u201cSunrise is the home of LIVE music in Australia and to have the world’s biggest band on the country’s number one breakfast TV show is a perfect fit. They’re going to take over the show and it’s going to be a major music event to remember.”<\/em><\/p>\n

Mark Treadwell, Head of Marketing, Huawei Devices<\/strong> said, \u201cHuawei Mobile is proud to be working with Coldplay and we\u2019ve been blown away by the fantastic response from their fans.\u00a0 Huawei has a passion to change what\u2019s possible & break down barriers giving everyday Australians access to the previously unattainable, be it the latest mobile technology through the Huawei Ascend range of smartphones, or in this case\u00a0 giving Coldplay fans unbelievable access to the band in a more up close and personal experience through these two exclusive events. We are very excited to be able to make this happen through collaboration with Coldplay, EMI & media partners Sunrise & Southern Cross Austereo.\u201d<\/em><\/p>\n

Coldplay Live 2012 DVD\/CD<\/strong> and Blu-ray\/CD <\/strong>documents their acclaimed Mylo Xyloto<\/strong> world tour, which has been seen by more than three million people since it began in June 2011 and hits Australia this November.<\/p>\n

The film was directed by Paul Dugdale<\/strong>, previously responsible for Adele\u2019s Live at the Royal Albert Hall and The Prodigy\u2019s Worlds On Fire concert films. Live 2012<\/strong> includes footage from Coldplay\u2019s shows at Paris\u2019s Stade de France, Montreal\u2019s Bell Centre and last year’s Pyramid Stage headline performance at Glastonbury.<\/p>\n

CD\/DVD<\/strong> and Blu-ray\/CD<\/strong> are available now to pre-order
\nCD\/DVD<\/strong> http:\/\/bit.ly\/UUfIdp<\/a>
\nDVD\/CD<\/strong> http:\/\/bit.ly\/SkZHIk<\/a>
\nBlu-Ray\/CD<\/strong> http:\/\/bit.ly\/UUfcw1<\/a><\/p>\n

Great seats have just been released on sale for Coldplay’s November tour<\/strong>.\u00a0 All tickets on sale now.<\/p>\n","protected":false},"excerpt":{"rendered":"

Anticipated to be one of the hottest events in the Australian music calendar, EMI Music Australia, Southern Cross Austereo and Channel Seven\u2019s Sunrise have partnered with Huawei Ascend Smartphones to deliver two intimate performances from global superstars Coldplay in Sydney during the Australian leg of their \u2018Mylo Xyloto\u2019 world tour next month. Co-inciding the with<\/p>\n

Read More\u2026<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31],"tags":[],"class_list":["post-25353","post","type-post","status-publish","format-standard","hentry","category-mind-news"],"_links":{"self":[{"href":"https:\/\/www.impulsegamer.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts\/25353","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.impulsegamer.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.impulsegamer.com\/wordpress\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.impulsegamer.com\/wordpress\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.impulsegamer.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=25353"}],"version-history":[{"count":1,"href":"https:\/\/www.impulsegamer.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts\/25353\/revisions"}],"predecessor-version":[{"id":25357,"href":"https:\/\/www.impulsegamer.com\/wordpress\/index.php?rest_route=\/wp\/v2\/posts\/25353\/revisions\/25357"}],"wp:attachment":[{"href":"https:\/\/www.impulsegamer.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=25353"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.impulsegamer.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=25353"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.impulsegamer.com\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=25353"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}