Sydney, 28 April, 2011 \u2014 Four Canon products have been selected for \u201cBest Product 2011\u201d awards in Europe by the prestigious Technical Image Press Association (TIPA): the EOS 600D digital SLR camera, the PowerShot SX230 HS compact digital camera, the EF70-200mm f\/2.8L IS II USM telephoto zoom lens, and the PIXMA MG8150 multifunction inkjet printer.\u00a0<\/p>\n
\u201cAchieving enduring market leadership cannot be done without first having a continual stream of consistently outstanding products,\u201d said Darren Ryan, General Manager Product Marketing, Canon Consumer Imaging, Canon Australia. \u201cWinning these coveted TIPA awards for camera, lens and printer products again this year highlights the strength of our range \u2013 from capture to output \u2013 and justifies the confidence that we have in our offering.\u201d<\/p>\n
\u201cThis together with our continued investment in campaigns to engage and excite consumers, and our value-adding retail partnerships, should see Canon extend its market leadership in 2011,\u201d said Ryan. \u201cThrough our product developments and deep understanding of consumer needs, we\u2019re enabling people to communicate and express themselves through imaging in ways that were not possible previously, which is very exciting.\u201d\u00a0<\/strong><\/p>\n Canon\u2019s TIPA award details<\/span><\/strong><\/p>\n Best DSLR Entry Level in 2011<\/strong> \u00ad\u2013 The Canon EOS 600D was recognised for continuing \u201cthe legacy of easy operation and high functionality.\u201d The selection jury was \u201cvery impressed\u201d with such features as the camera\u2019s 18.0-megapixel CMOS sensor, Full HD video and Live View shooting, saying the model \u201cmakes for a great first camera for those seeking to \u2018step up\u2019 from compact cameras.\u201d<\/p>\n Best Super Zoom Camera in 2011<\/strong> \u2013 The Canon PowerShot SX230 HS compact digital camera \u201cimpressed\u201d TIPA jury members with such features as the HS System, which combines a high-sensitivity 12.1-megapixel CMOS sensor with Canon\u2019s high-performance DIGIC 4 image processor, to deliver reduced noise levels in high ranges up to ISO 3200. Offering Full HD 1080p video and a new GPS function, the judges said the model\u2019s 3-inch LCD screen with 100% frame coverage \u201cmakes for easy viewing and menu controls.\u201d<\/p>\n Best Professional Lens in 2011<\/strong> \u2013 The Canon EF70-200mm f\/2.8L IS II USM telephoto lens was awarded for its improvements in autofocus speed, optical image stabilisation and optical quality compared with its \u201clegendary predecessor,\u201d which the jury added was \u201cno easy feat.\u201d The lens was noted for its reduced chromatic aberration performance thanks to one fluorite and five UD (ultra-low dispersion) lens elements, while its \u201crugged, dust-proof and moisture-resistant design, for use under the most extreme shooting conditions\u201d also garnered recognition.<\/p>\n Best Multifunction Photo Printer in 2011<\/strong> \u2013 The Canon PIXMA MG8150 inkjet printer earned kudos from judges for its \u201cadvanced printing technology in a beautiful black box design.\u201d Additional features recognized by TIPA members included the printer\u2019s new Intelligent Touch System and Canon Easy-WebPrint EX software, making photo prints \u201ceasier for all levels of photographers.\u201d The jury called the new Full HD Movie Print function, which allows users to print photos from full HD movies, an \u201cexciting feature that fits right in with camera trends.\u201d<\/p>\n Winners of TIPA\u2019s European Photo & Imaging Awards are selected annually from among the photo imaging products announced in Europe during the previous 12 months.<\/p>\n Related links:<\/strong><\/p>\n Sydney, 28 April, 2011 \u2014 Four Canon products have been selected for \u201cBest Product 2011\u201d awards in Europe by the prestigious Technical Image Press Association (TIPA): the EOS 600D digital SLR camera, the PowerShot SX230 HS compact digital camera, the EF70-200mm f\/2.8L IS II USM telephoto zoom lens, and the PIXMA MG8150 multifunction inkjet printer.\u00a0<\/p>\n\n