11 February 2011, Australia & New Zealand \u2013 When users turn on their new BlackBerry\u00ae Playbook\u2122 tablet for the first time, they had better be prepared for some fun and excitement with two iconic games from Electronic Arts preloaded* and available for hours of entertaining gameplay – Need for Speed\u2122 Undercover, the high-octane action game, and Tetris\u00ae, one of the world\u2019s most popular video games of all time. <\/p>\n
Research In Motion (RIM) (NASDAQ: RIMM; TSX: RIM) and Electronic Arts Inc. (NASDAQ: ERTS) made the announcement today, ahead of this year\u2019s Mobile World Congress, (February 14 to February 17, 2011, in Barcelona, Spain) where the companies will demonstrate Need for Speed Undercover and Tetris running on the highly anticipated BlackBerry PlayBook and showcasing the tablet\u2019s next generation, high-definition 3D capabilities. <\/p>\n
\u201cThe BlackBerry PlayBook is an ideal tablet for gaming with an incredibly intuitive touch interface, high-end multimedia features and groundbreaking performance that allows apps to run smoothly and quickly,\u201d said Tyler Lessard, Vice President, Global Alliances and Developer Relations at Research In Motion. \u201cWe are thrilled to work with EA to offer the popular Need for Speed Undercover and Tetris to BlackBerry PlayBook users right out of the box.\u201d<\/p>\n
\u201cBlackBerry Playbook owners are in for a thrill playing Need for Speed Undercover and Tetris when the new tablet launches,\u201d said Travis Boatman, Vice President of Worldwide Studios for EA Mobile. \u201cBringing these games to the BlackBerry Playbook is an exciting way for EA to deliver exciting experiences to more consumers on a brand new device. The quality built into EA\u2019s games showcases the BlackBerry Playbook\u2019s performance and appeals to a wide audience of consumers.\u201d <\/p>\n
The ultra portable BlackBerry PlayBook looks and feels great, measuring less than half an inch thick and weighing less than a pound. It features a vivid 7-inch high-resolution display that is highly-responsive, with a fluid touch screen experience for apps and content services. The BlackBerry PlayBook is a multitasking powerhouse, powered by a 1 GHz dual-core processor and the new BlackBerry\u00ae Tablet OS. <\/p>\n
Known for delivering unparalleled white-knuckle racing, creative customisation and street style, the Need for Speed series has generated over $3B in life-to-date sales and has become a powerful pop culture phenomenon. Tetris, licensed to EA by The Tetris Company, is one of the best-selling games of all time with more than 100 million paid mobile downloads. EA has developed the Tetris game on more than 15 different platforms to date. <\/p>\n
EA Mobile has a solid reputation for its pioneering and market leadership in mobile gaming. For more information about EA Mobile, please visit www.EAMobile.com, join the company on Facebook at www.facebook.com\/EAMobile or follow the company on Twitter at http:\/\/twitter.com\/EAMobile. <\/p>\n","protected":false},"excerpt":{"rendered":"
11 February 2011, Australia & New Zealand \u2013 When users turn on their new BlackBerry\u00ae Playbook\u2122 tablet for the first time, they had better be prepared for some fun and excitement with two iconic games from Electronic Arts preloaded* and available for hours of entertaining gameplay – Need for Speed\u2122 Undercover, the high-octane action game,<\/p>\n